Quote:
Originally Posted by RedHeadGal
So much about politics--in my opinion, ESPECIALLY at the POTUS level--is about polish, packaging, and perception. And in the end, I think most voters take in all the information they have and go with how the candidates make them feel (and how they arrive at that will be various).
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Exactly. It's about taking an existing entity, repackaging it, marketing it, and selling it to the masses.