For me, the #1 criterion is playing a P5 team.
The bowl matchups are getting worse, not better. You can see that over the years it was almost always P5 teams.
Back in the old days not many non-P5 teams went to bowls. So with more teams in bowl games, there are more non-P5 teams that need opponents. Still it shows the bleakness of being a small-time independent. You get a crappy bowl.
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